Elisabeth Due is Account Director at Discus Communications and primarily responsible for helping the agency’s B2B customers get the most out of their communication. Here she composes key messages that combined with the optimal communication channels and content make a company interesting enough for the target group to want to start and maintain a relationship. With a strategic starting point Elisabeth uses a wide range of tools from the public relations and marketing toolbox to achieve the best match between the company's desire to communicate and the target groups’ counterclaim for relevance.
Elisabeth holds a MSc. in Strategy and Management and has – after her career start as a management consultant at Price Waterhouse – more than 15 years’ professional experience with communication from a number of PR and marketing agencies. This is the second time Elisabeth has made Discus Communications her place of work.
In her spare time, Elisabeth loves riding in the nearby forest – previously on horseback, but nowadays by bike. She loves reading and spending time with family and friends. And loves a good movie, but hates when there is a breach of logic or continuity. A talented goof spotter – thereby destroying many a movie for her less picky companions.