Community management

Community management is a vital part of any social media strategy. The purpose of community management is to build a community on social media, where you can interact with all your stakeholders – especially existing and new customers.

You can use your community to strengthen your overall digital marketing strategy, for example, to build influencer relations, support your social selling efforts, minimise your customer service enquiries and maximise the impact of your content marketing activities.

Your company’s overall strategy should always be reflected in your communities on social media, and there should always be a clear strategy for how your interactions in your community can help to build loyal relations with your followers and target group.

We work as community managers for many of our international clients who are not able to do the work themselves in Scandinavia. If you would like to hear more about how we go about it, please contact one of our experts.